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Channel 7


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Seven Network

Limited

ABN 21 052 816 789

38-42 Pirrama Road

Pyrmont

New South Wales 2009

Australia

Telephone

(02) 8777 7111

Facsimile

(02) 8777 7181

sevencorporate.com.au

7 August 2006

Seven Network Ratings Report

Week 31: 30 July – 5 August.

Seven is number 1 in news and public affairs.

- Seven News is up 10% on Nine News. Today Tonight is up 16% on ACA.

Seven is number 1 in 25-54s in primetime.

- Seven is number 1 in the most important advertiser demographic - 25-54s -

and only 0.2% from leadership in total viewers. Seven also wins 18-54s.

- Seven is up in all key audiences: up 5% in total viewers, up 6% in 16-39s, up

9% in 18-49s and up 9% in 25-54s.

- Border Security is the most-watched programme on television. It Takes Two

wins its timeslot. Lost and Grey’s Anatomy dominate. My Name Is Earl is

the number 1 comedy series. All Saints is the number 1 Australian drama

series. Better Homes and Gardens delivers a crushing performance on

Friday.

- Home and Away dominates 7:00pm (more than doubles Yasmin’s Getting

Married).

- Deal or No Deal peaks at 1.20 million and is up 37% on Family Feud. Deal

or No Deal also defeats the second ½ hour of Ten News

.

- Seven dominates the top 20 for total viewers: Border Security, Medical

Emergency, Lost, Seven News (Sunday), Seven News (Monday-Friday), My

Name Is Earl, Better Homes and Gardens, Today Tonight, It Takes Two,

Desperate Housewives and Home and Away.

- Seven dominates the top 10 for 16-39s: My Name Is Earl, Lost, Grey’s

Anatomy, Border Security and Desperate Housewives.

- Seven dominates the top 10 for 25-54s: Border Security, Lost, Medical

Emergency, Desperate Housewives, Grey’s Anatomy and My Name Is Earl.

Seven is number 1 in breakfast television.

- Sunrise is up 80% on Today. Sunrise is up 22% on the same week in 05 and

widens lead over Today to 168,000 viewers (Sunrise led Today by 103,000

viewers in the same week in 05).

Seven is number 1 for the television year-to-date.

Seven is number 1 for the survey year-to-date in primetime. Seven is number 1 in total

viewers and the most important advertiser demographic: 25-54s.

Seven is up in all key audience demographics for the survey year-to-date in primetime:

up 4% in total viewers, up 3% in 16-39s, up 6% in 18-49s and up 7% in 25-54s.

Seven News is number 1 for the survey year-to-date. Today Tonight is number 1 for the

survey year-to-date. Sunrise is number 1 for the survey year-to-date.

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